What does a website cost? It's usually the first question every new client asks us. The honest answer: it depends on what you need. In this article we give you a clear overview of the price categories, what you get for each, and what to watch out for.
The price categories at a glance
Website costs vary widely. A simple one-page website costs considerably less than a full bespoke e-commerce platform. Below are the most common categories:
Basic website (€2,500 - €5,000)
A simple but professional website with 3 to 5 pages: a homepage, about page, services and a contact page. Suited to freelancers, sole traders and small business owners who want to be visible online. You get a responsive design, basic SEO optimisation and a contact form.
Business website (€5,000 - €15,000)
A more extensive website with more pages, a more advanced design and extra functionality. This includes a CMS so you can update content yourself, a blog section, integrations with tools like Mailchimp or a CRM, and more thorough SEO. This is the category most SMBs fall into.
Premium bespoke website (€15,000 - €40,000+)
A fully custom-designed and built website with unique animations, complex functionality, integrations with external systems and a carefully considered user experience. This is the level at which creative agencies like us operate. You don't just get a website, you get a digital platform that translates your brand strategy into an interactive experience.
What are you actually paying for?
The cost of a website consists of several components. It's worth understanding where your money goes:
- Strategy and concept: research, audience analysis, sitemap and wireframes. This is the foundation everything else is built on.
- Design (UI/UX): the visual design of your website, including typography, colours, layout and interaction design.
- Development: actually building the website in code, including responsive design, animations and CMS integration.
- Content: copy, photography and possibly video. Good content is the difference between a beautiful website and an effective one.
- SEO: technical optimisation, meta descriptions, speed optimisation and structured data.
- Testing and launch: testing across devices and browsers, performance optimisation and the actual go-live.
Hidden costs to keep in mind
Beyond the one-off development cost, there are ongoing costs that often get overlooked:
- Hosting: €10 to €100 a month, depending on the provider and type of hosting.
- Domain name: roughly €10 to €15 a year for a .com or .nl domain.
- SSL certificate: often included with modern hosting, but sometimes an extra cost.
- Maintenance and updates: budget €50 to €200 a month for technical maintenance, security updates and small tweaks.
- Licences: some premium plugins, themes or fonts require an annual fee.
Cheap turns out expensive
We regularly see business owners choose the cheapest option first, only to have to reinvest within a year. A €500 website sounds attractive, but rarely delivers the result you want. Poor code, no SEO foundation, weak design and a slow website end up costing you more in lost customers than the saving was worth.
A €500 website looks cheap. A website that brings you zero leads is expensive.
Tips to save on cost without cutting quality
- Prepare your content: supply your own copy and imagery. This shaves a significant part off the budget.
- Start with an MVP: launch a strong basic version first and expand later. This spreads out the cost.
- Choose the right partner: an agency that thinks along with your goals delivers more value than the cheapest quote.
- Think in phases: plan additions like a blog, multilingual content or e-commerce as future phases.
What does a website cost at sircle.agency?
At Sircle Agency our web projects start from €5,000 for a business website. For premium bespoke projects with strategy, animation and full brand integration, investment typically ranges between €10,000 and €35,000. Every project starts with a strategy session where we discuss your goals, audience and budget, so you always get a proposal that fits your situation.
Weighing up WordPress against bespoke? Also read WordPress or bespoke: which website fits your business? Want to know what a website would cost for your business? Get in touch for a personal conversation.