Sectors · Industry & B2B
From invisible to permanently on the radar
Video, content and LinkedIn for industrial brands
B2B companies have strong products but weak online presence. We make cinematic videos, write SEO content and build LinkedIn presence for manufacturers, technology companies and B2B platforms. With measurable results.
Challenges in industry & B2B
WHAT MAKES B2B HARD ONLINE
Strong product, weak presence. Four pain points we encounter with every B2B client.
Technical story, broad audience
Engineers get the product. Buyers and directors don't always. Content has to serve multiple layers, without losing anyone.
Invisible in search engines
B2B companies are strong offline but weak online. Competitors take the organic searches you miss, every day.
LinkedIn underused
Decision-makers research on LinkedIn. Without an active content strategy you're invisible to your own audience, even if your product is better.
Video underused
Products that are hard to explain in text become instantly understandable in video, but most B2B sites still don't use video.
Our solutions for industry & B2B
WHAT WE DO FOR INDUSTRY & B2B
Five disciplines, one goal: your proposition clear online, to the right people, at the right moment.
Cinematic video that translates technical propositions clearly. From factory tour to product explainer, built for website, YouTube and LinkedIn.
Keyword research and content that pulls organic traffic from your sector. Built up structurally, not as a one-off.
Editorial calendar, post production and personal branding for leadership and sales teams. Visible to the decision-makers that matter.
Set up a company channel, optimise videos and publish consistently. B2B YouTube works as a permanent lead magnet, long after the video goes live.
Proof in numbers
CONCRETE RESULTS
No aesthetic fluff. What we deliver is built to be found, shared and measured.
Industry & B2B work
INDUSTRY & B2B PROJECTS
From global manufacturer to offshore innovator. Four cases where engineering, brand and sales meet.
No detail is left out, exactly as no problem is left unattended. They truly show that they value their customers. Cannot recommend enough.Sebastian Rafiroiu · Newlong
FAQ
Frequently asked questions
What does a marketing agency do for industry and B2B?
We translate technical products and services into a clear story customers understand. From a professional website and product video to lead generation and online visibility. So you get found and chosen by the right business customers.
What does marketing cost for an industrial or B2B company?
It depends on the situation. An explainer video about a product is different from a full website with a lead campaign. In a short call we determine together what you need, and you get a proposal that fits.
Can you make our technical products understandable?
That's exactly what we're good at. We dive into the technical detail and translate it into clear language, visuals and video that convince a non-technical decision-maker too. Without doing the substance a disservice.
Do you work with small B2B companies and large industrial players?
Both. From a specialised supplier to a larger industrial organisation, in The Hague and across the Netherlands. We tailor the approach to your market, your customers and your budget.
How quickly can you start and how does the process work?
Usually we can start within a few weeks. We begin with a discovery call, map out your product, market and customers, and then work in clear phases: strategy, production and growth.
Book an intro call
A 30-minute conversation.
You'll hear which route makes sense for you and roughly what it costs, even if we don't end up working together.