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Sectors · Impact & purpose

Show what you actually do
Brand strategy, film and web for purpose-driven organisations

For sustainable and purpose-driven organisations that do more than their website shows. We sharpen the why of your brand, make documentary film of the work itself and put your story online clearly, without the greenwashing feel.

Challenges in sustainability

IMPACT THAT DOESN'T LAND

What we often see at impact organisations.

Real impact, timid communication

You get results, but the website and the copy stay cautious and generic.

Fear of the greenwashing accusation

Every claim gets scrutinised. So you tell too little rather than too much, and fewer people see what you do.

Complex story, broad audience

The technology or the impact logic behind your work is complex. Funders, partners and the public each start from a different level.

A mission without a sharp why

Everyone in the sector claims to be sustainable, green and future-proof. Without a distinctive why, you disappear into the crowd.

Our solutions for sustainability

WHAT WE BUILD FOR IMPACT BRANDS

What we make for impact organisations.

Brand strategy with a sharp why

We work out what sets your mission apart, and write a positioning without hollow sustainability speak.

Documentary film that rings true

Film that shows what you do instead of claiming it. Real people in real places, no stock footage.

A clear website

A site where funders, partners and the public can follow your story, even when it's complex.

Impact content that explains

Animation, infographics and articles that make the technology and impact logic behind your work understandable, with the nuance intact.

Why Sircle Agency for sustainability

STORIES THAT LIVE UP TO THE IMPACT

Green isn't a coat of paint for us. We film the work itself, where it happens.

On locationFilmed where the real work happens
Doc-firstFilm from real stories, no stock
In-houseStrategy, film, design and web
“
The contact was pleasant from the start. They thought along, asked critical questions, made concrete agreements, but with flexibility too. Highly professional.
Sasja Duijff · Care4Minds / 22qMinded

FAQ

Frequently asked questions

What does a marketing agency do for a sustainable organisation?

We make brand strategy, documentary film, websites and campaigns for sustainable and purpose-driven organisations. We show what you actually do, without it feeling like greenwashing.

What does a brand journey or film cost for an impact organisation?

It depends on the project. A single impact film is different from a full journey from brand strategy to website and campaign. In a short call we determine together what you need, and you get a proposal that fits.

How do you keep it from coming across as greenwashing?

We show rather than claim. We work documentary-style, film what actually happens and go through with you what you can and can't claim.

Can you make our complex impact or technology story understandable?

Yes. First we get into the technology and the impact logic. Then we turn it into language, visuals and video that funders, partners and the public can follow, with the nuance intact.

How fast can you start and how does the process work?

Usually we can start within a few weeks. We begin with a discovery call, map out your mission, impact and audiences, and then work in clear phases: strategy, production and growth. You always know where we stand.

Book an intro call

A 30-minute conversation.
You'll hear which route makes sense for you and roughly what it costs, even if we don't end up working together.

Book a call